Blog
11
Aug
What Makes a Good Political Interview Go Bad
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By
Joe Gallina
I’ve done enough interviews to know when one is slipping off the rails.
Sometimes it’s subtle, the guest dodges a question, pivots h...
11
Aug
How Local Influencers Can Impact National Elections
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By
Joe Gallina
You don’t need a national platform to move the political needle. Some of the most powerful voices in this moment don’t belong to pundit...
11
Aug
Why Longform Political Content Is Making a Comeback
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By
Joe Gallina
We’ve all heard it: “Nobody reads anymore.” But if that were true, why do my longer interviews rack up millions of views? Why are peopl...
11
Aug
The Psychology of Echo Chambers
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By
Joe Gallina
You’ve probably heard it before: "They live in an echo chamber." But what does that actually mean? And more importantly, what’s happeni...
11
Aug
The Role of Satire in Political Persuasion
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By
Joe Gallina
Satire cuts deeper than most people expect. It doesn’t just entertain. It disarms. It opens doors to uncomfortable truths. As someone w...
11
Aug
When To Stay Silent – The Strategic Value of Not Reacting Online
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By
Joe Gallina
Every day I see something infuriating online: a distorted headline, a bad-faith argument, or another conspiracy theory trying to pass a...
11
Aug
How Comments Sections Became the New Frontlines of Political Debate
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By
Joe Gallina
I used to think the main fight was in the content itself, the video, the post, the headline. But over the years, I’ve come to realize t...
11
Aug
The Lifecycle of a Viral Political Hashtag
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By
Joe Gallina
I’ve seen it happen in real time. One moment, a hashtag is nothing more than a clever phrase typed in frustration or hope. The next, it...
11
Aug
The Ethics of Editing in Political Video Clips
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By
Joe Gallina
We’ve all seen it: a clip of a politician goes viral, everyone reacts, and then someone says, "That’s taken out of context." Sometimes ...
11
Aug
What Makes a Political Message “Shareable” in the Digital Age
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By
Joe Gallina
Some posts go nowhere. Others spark thousands of retweets, shares, or duets in hours. Ever wonder why that happens? I do, every day. Be...