Blogs
How To Build A Strong Political Brand Online
A political brand is not a logo. It’s not a color palette or a campaign slogan. A political brand is the sum total of what people belie...
Mistakes To Avoid In Political Social Media Campaigns
I’ve seen campaigns torpedo themselves online in ways that were entirely preventable. The mistakes to avoid in political social media c...
How To Run Facebook Ads For Political Campaigns
Facebook advertising remains one of the most powerful tools available to political campaigns at every level, but it is also one of the ...
Beginner Guide To Digital Political Marketing
Starting a political digital presence from zero is one of the most overwhelming things someone can attempt, not because the tools are c...
Political Content Ideas For Social Media Campaigns
One of the questions I get asked most frequently, from first-time candidates to seasoned political organizations, is some version of: w...
Online Activism Strategies That Actually Work
I’ve seen a lot of political passion go nowhere online. Smart, committed people posting every day into a void, burning out because the ...
How Political Influencers Grow Their Audience Online
People ask me all the time how I grew Call to Activism to the scale it is at today. The honest answer is: not quickly, and not by accid...
Best Social Media Platforms For Political Campaigns 2026
One of the most common mistakes I see political campaigns make is treating all social media platforms as if they’re the same. They post...
Digital Strategy Tips for Political Campaigns
I’ve worked on nearly a dozen winning political campaigns, including President Biden’s 2020 campaign, and the single biggest variable s...
How To Create Viral Political Content On Social Media
Let me tell you something that took me years to fully internalize: going viral is not about luck. It never was. When my interview with ...